Monday, November 20, 2017

On page SEO for a Business

We are a newly started online business. We have been advised to use on page SEO for our e-commerce website. What is on page SEO?

On page SEO is the process of improving and enhancing the elements of a website such as the content and graphics. The following are some elements of on page SEO:

Keywords: A webpage should contain quality and relevant keywords which can easily be considered by the search engine.

Title: The title on each page of the website should be clear, attractive, and relevant, so that it attracts the targeted audience and easily influences them.

Header: Header information is the combination of quality and primary keywords. Each page should contain proper header information and should be clear and concise.  

Website content: The website’s content is designed to educate and guide the targeted audience. Therefore, it should be clear, concise and effectively presented.

Internal linking: Internal linking is the navigation between web pages. Internal linking should be effectively designed for visitors to easily move from one web page to another and thus help them easily find the required information.

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